jdhmnovel Chapter 411 Plum Appreciation Banquet
Chapter 411 Plum Appreciation Banquet
The merchants can't wait. Time is money. By the time they transport the glass back from thousands of miles away, their business would have been snatched away by others. Besides, the journey is long and who knows if there will be any accidents in the process? Glass is very fragile. If there is any mistake, who will be responsible for the loss?
The more the merchants calculated, the more they felt that it was not cost-effective to do so, but Diancui Pavilion was coming on strong, so they were forced to make changes, and replacing the glass counters was imperative.
So, after struggling, they finally chose to cooperate with Kyoto Glass Factory and bought a batch of glass counters at a high price. The person in charge was very happy, but the merchants were ripped off and were so heartbroken that they couldn't breathe.
But even if they replaced their counters with glass counters, they could not stop Diancui Pavilion's development offensive.
Because Diancui Pavilion was the first to use glass counters, it took the lead in this regard. If other businesses followed suit and switched to glass counters, customers would no longer feel a sense of novelty. Instead, they would think that these businesses did not know how to innovate and could only plagiarize others, which invisibly raised Diancui Pavilion's status in their hearts.
Furthermore, in the jewelry and jade business, the two most important things are product quality and production technology.
Other merchants have different sources of raw materials, but the overall quality is maintained at the same level. Top-quality materials are extremely rare, and often only one piece is produced after several months or even a year or two. This type of material will be designed and polished by the top craftsmen and will be worshipped as the store's treasure.
But Diancui Pavilion is different. For the sake of long-term development, Shi Niang uses real-world materials to make the store's mid- and low-end products, while the materials for the store's high-end products all come from Lin Chuyi's space warehouse. Only mid- and high-end raw materials in the space warehouse are selected, not top-level materials.
Even so, in terms of raw materials, Diancui Pavilion's products can still crush other jewelry stores in terms of quality and quantity of raw materials.
Speaking of craftsmanship, every jewelry store employs many craftsmen. The skills of the craftsmen vary, but since they have been employed by their owners for so many years, they must have their own unique skills. The bad thing is that their production style has been finalized. Although the shape of each new product is different, the change is not too big.
Originally, there was nothing wrong with this, but Diancui Pavilion came into being. Except for the store's treasure, which was designed and made by Shi Niang herself, all other products were drawn by a team of designers she trained and then made by craftsmen.
Diancui Pavilion’s products have various styles, exquisite shapes and superb craftsmanship, which will amaze you at first sight and make you like them more and more.
After seeing the designs of Diancui Pavilion, and then looking back at the designs of other jewelry stores, you will feel that the styles of those jewelry stores are all the same and lack innovation.
The product quality, craftsmanship, and style design are all inferior to Diancui Pavilion. It is only a matter of time before these old jewelry shops lose to Diancui Pavilion.
The heads of various jewelry stores have seen the current situation clearly and are actively trying to make changes, but unfortunately their efforts have had little effect and more and more customers are being lost.
What made Diancui Pavilion completely famous in Kyoto was a plum blossom viewing banquet hosted by Princess Yongning of Kyoto, to which many officials' families were invited.
When the mistresses of each family go out to attend a party, they will bring their children of appropriate age to attend the banquet together. On the one hand, it is to let them see the world and broaden their horizons, and on the other hand, it is also to allow their children to meet other people.
At the banquet, in order to avoid suspicion, men and women from each family sat separately and did not attend the banquet together. The ladies of each family would gather together, chatting and reminiscing about the past, while observing the young ladies present and looking for candidates for daughters-in-law or granddaughters-in-law for their own children and grandchildren.
No matter what their purpose is, the young ladies will dress up before attending a banquet. This will not only leave a good impression on others, but also gain a good reputation for their family.
That plum blossom viewing banquet was no exception. Young ladies from each family attended in their best attire. According to usual custom, after everyone arrived, each young lady would leave their elders and go find familiar friends to chat and reminisce.
But that time was different. The noble ladies from various families gathered around the daughter of a minor official, with whom they had little interaction on weekdays, and chattered about something.
This unusual behavior immediately attracted the attention of the ladies of each family. After sending their maids to investigate, they learned that the ladies were not arguing, but were discussing today's clothes and jewelry with each other.
The ladies of each family were very surprised when they heard this. Their husbands were of high social status and the travel outfits they bought for their daughters were not the most respectable, but at least not inferior to others.
They also often take their children to choose clothes and jewelry. They know how picky their children are. How could they like the jewelry of the young official's daughter?
Unable to suppress their curiosity, and since there was nothing serious going on, the ladies from each family stood up together and approached the group of young girls, wanting to find out what was going on.
As they approached, the girls' conversation came into their ears.
The girl surrounded in the middle was embarrassed by the onlookers and praises. She waved her hands repeatedly to express that she was not worthy of such praise from the ladies. Then, without keeping the others in suspense, she directly said that the accessories she was wearing were bought in a newly opened shop in Kyoto called Diancui Pavilion.
There are so many styles and designs in that shop, and what I wear is just the most inconspicuous one. If the ladies wear the jewelry there, the effect will definitely be ten or a hundred times better than hers.
There is no woman who doesn't like to hear nice words. Although the girl looked shy when she spoke, her eyes were bright and clear, and it was obvious that she sincerely believed so.
This made the noble ladies who gathered around feel happy and their favorability towards the girl increased. They began to ask the girl about the news of Diancui Pavilion. At the end of the conversation, they even made an appointment to go to Diancui Pavilion together.
After hearing what the girl said, the ladies returned to their respective seats and did not continue talking about the matter. Instead, they talked about other topics. Although they did not mention it out loud, they all had their own thoughts in their minds.
Some ladies had never heard of the name of Diancui Pavilion before. After all, they were the mistresses of the house and had a lot of things to worry about every day. They had no time to pay attention to what new shops had opened in Kyoto recently.
The accessories that the girl was wearing were really eye-catching. No wonder my daughter liked them so much. I'll have to ask someone to check out what this Cui Pavilion is like. If there's no problem, then it's fine to let my daughter go and have a look.
Some ladies had heard of Diancui Pavilion a long time ago, because they had jewelry shops among their businesses. A strong competitor suddenly appeared in Kyoto, forcing the person in charge of their own jewelry shop to spend a large amount of money to buy a glass counter. Such a big thing, naturally, these mistresses had heard about it from their subordinates.