Chapter 397 Design Team
Chapter 397 Design Team
Students who choose the painting major will be exposed to these three types of painting content at the same time in the first six months of enrollment.
After half a year, students will choose one of these three types as their major based on their actual mastery and personal interests and hobbies, and conduct in-depth study for the next two and a half to three and a half years.
Students who major in ink painting will mostly go to furniture factories or clothing factories to apply for the positions of furniture designers or clothing designers after graduation.
Students who major in sketching will most likely return to their hometowns after graduation and apply for jobs in local government offices as painters who are specifically responsible for drawing the specific appearance of the suspect based on the description of the parties involved in the case.
The prospects of these two painting methods are very clear, and the several professional occupations that match them are all popular occupations in the three states at present. Therefore, most students majoring in painting choose the first two types of painting after careful consideration.
In comparison, abstract painting is not so popular because the paintings have no fixed standards and do not conform to the public aesthetic, are not easily accepted by the public, and have poor employment prospects.
But even though they knew this, some students were still stubborn and chose this painting method out of passion. The six students headed by Zhou Xuan were considered stubborn by others. They ignored others' advice and resolutely jumped into the pit of abstract painting.
As expected, they were very frustrated that they were still facing difficulties in finding a job while others who graduated with the same class had stable jobs and a steady income.
At this time, Lin Xiangxiang found Zhou Xuan and others and expressed her willingness to provide them with a job opportunity and recruit them to become packaging designers in her industry.
The salary they are given is a combination of base salary and bonus. The base salary is fixed and not high. If they want to make more money, they have to work hard on drawing and produce renderings that satisfy her. The bonus will be calculated based on the number of design drawings adopted.
At that time, Zhou Xuan and her colleagues had no way to find a job, so when they suddenly came across this job opportunity, they naturally did not want to miss it. After signing the contract, the six of them formed an exclusive design team for Lin Xiangxiang's sub-brand Siji Changqing.
Lin Xiangxiang instilled in them many new design concepts, which made them feel their eyes brightened and also gave them many new painting inspirations. Combined with the painting requirements proposed by Lin Xiangxiang, they quickly drew the first batch of sample drawings.
The reason why Lin Xiangxiang chose these young painters instead of long-established veteran painters is because they have good receptive abilities, rich imagination, and are more in line with the preferences of young people.
Sure enough, the first batch of sample drawings they submitted gave Lin Xiangxiang a refreshing feeling.
She picked out the sample drawing that she liked the most and gave it to the artist who was going to draw the work, and told him the changes she wanted him to make. The artist made several changes based on the original design according to Lin Xiangxiang's wishes.
The modified sample drawing finally met Lin Xiangxiang's psychological expectations. After being satisfied, Lin Xiangxiang asked the artist to draw corresponding paper bags, cup sleeves, and surrounding samples of different sizes based on this drawing.
After a complete set of pictures was ready, Lin Xiangxiang took the pictures and went to find Lin Wen to place an order for paper bags, cup sleeves and peripheral samples printed with the same patterns.
As soon as the products were made, Lin Xiangxiang replaced all the packaging of Sijichangqing products with the new design.
Anyone who purchases an in-store product from Evergreen will receive a cup sleeve from Evergreen. Anyone who purchases two or more cups of Evergreen products will receive a paper bag of the same design and a sample of the surrounding products.
The same paper bag is a thicker version, which can not only be used to hold milk tea, but also can be used as a handbag, which is both convenient and beautiful.
There are twelve kinds of peripheral samples, which are given out in the form of blind boxes. Once you collect all twelve different peripheral samples, you can take the set of peripheral samples to the store and redeem six cups of any drinks at one time.
The new packaging of Evergreen soon won unanimous praise from customers. The activity of collecting peripheral samples hit the spot of collectors and helped Evergreen's business to reach a higher level.
At the end of the month, Lin Xiangxiang gave Zhou Xuan, the designer of the new packaging, a large bonus and posted the reward standards for the draft drawings to motivate the design team to keep up the good work.
Seeing their colleagues receiving bonuses that were more than ten times higher than their base salary, the other members of the design team swallowed their envy and continued to devote themselves to the design, hoping that their designs would become the final design drafts for the other three seasons' packaging in the Four Seasons series.
While the design team was working hard, Lin Xiangxiang also accelerated the product development and store construction progress of Siji Changqing.
Lin Xiangxiang knows clearly that product packaging is just the icing on the cake and a marketing gimmick. If Siji Changqing is to develop for a long time, the taste of the drink is the key.
Therefore, while each store of Siji Changqing is focusing on the quality of its beverages, it is also constantly launching new products.
When Four Seasons Evergreen's stores spread across three states, the number of drinks available in Four Seasons Evergreen stores had reached thirty.
It was at this time that Lin Xiangxiang withdrew the beverage business from all Qilixiang stores, making Qilixiang a chain brand specializing in desserts.
After completing the store planning in three states, Four Seasons Evergreen began the road to enter other states. Thanks to the early preparations by Qilixiang, the road to entry for Four Seasons Evergreen, a beverage brand with very mature business management and product quality, became exceptionally smooth.
And because of the strong presence of Evergreen, Qilixiang "had to" avoid its edge and cancel the holiday of its beverage counter. No one outside would associate the two industries together, let alone think that the boss behind the two industries is the same person.
Lin Xiangxiang is a person who cannot sit still. Seeing that the development of Siji Changqing was on the right track, she started to build its second sub-brand.
This time, Lin Xiangxiang set her sights on fried chicken and opened the first fried food brand "Weiziyuan" with fried chicken as its main product, which set off a fried chicken trend.
Today, Lin Xiangxiang owns three brands of different categories, namely Qilixiang, Sijichangqing and Weiziyuan, and each brand is managed by her in full swing, which makes people admire her energy and management ability.
Of course, when it comes to the number of industries managed, we have to mention Qian Laiye. Qian Laiye has the most industries and resources in his hands among everyone.
The difference between her and Lin Xiangxiang is that, except for Qilixiang, which was assigned to her by Lin Chuyi at the beginning, the creation and operation of other sub-brands were all based on Lin Xiangxiang's personal ideas and self-requirements.
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